As the Internet's largest nonprofit giving portal, Network for Good has a unique vantage point on the growing trend of online charitable giving. Since its inception in November 2001, Network for Good has processed over $100 million in online donations to more than 23,000 charities.
This study by Network for Good in partnership with GuideStar, the leading database of nonprofit organizations, examines this $100 million in giving to provide insights on:
- Who is giving money online
- What times of year, week and day donors give online
- How online givers spend their charitable dollars
- Why online givers choose to give through Internet portals
Be sure to read the other studies released by Network for Good, listed in the related articles below, for more in depth information and research.