It's wise to integrate your mail and online programs, and the larger the programs, the more upside for integration. Of course, you want to enable your supporters to donate by whatever channel they choose for a given giftâ€”the BRE, the donation page on your site, or plain unmarked bills delivered to your door.
We say you must have two personal contacts per year with each of your major donors. Here are five suggestions for the most personal and effective ways to keep in touch and develop a relationship with each donor:
Whether your nonprofit is considering switching email campaign service providers (ESPs)-or signing up for a service in the first place-there are a number of factors to keep in mind. The market is saturated with providers waiting in line to tell you why their service is superior.
Fundraising events are wonderful for connecting with your community of supporters, but can also create waste. Fortunately there are many ways you can help encourage eco-friendly practices when planning your event. Here are 10 simple ideas to help make your nonprofit's next fundraising event greener, courtesy of our friends at Event 360.